Goodbye Free Returns. It's Been Costly.
Retail DisruptedDecember 01, 202300:30:48

Goodbye Free Returns. It's Been Costly.

H&M is the latest fashion retailer to start charging shoppers for online returns. Jonathan De Mello, Founder & CEO at JDM Retail, joins Natalie to explore whether the days of free returns are really over. Why has bracketing (ie. buy 5 items, return 4) become normalised? Hint: retailers, you created a monster. And will charging for returns will be enough of a deterrent to reverse the buy-to-try shopping mentality?


Links:


JDM Retail (https://jdmretail.com/)


Connect with Jonathan (https://www.linkedin.com/in/jonathan-de-mello-7a26783/) on LinkedIn


Follow Jonathan (https://twitter.com/DeMelloRetail) on Twitter/X


Register for DEPT Commerce Week (https://www.deptagency.com/en-gb/event/dept-commerce-week-2023/) on 27/9! Natalie be speaking alongside TikTok and HighSnobiety.


WHAT is a geriatric millenial (https://www.vice.com/en/article/v7eda9/are-you-a-geriatric-millennial) ?


 


 


 
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