Episodes

Snapchat is no longer just a messaging app — it's Gen Z's discovery engine, digital changing room, and social shopping hub, and it's transforming how forward-thinking retailers must think about the purchase funnel. 90% of UK Gen Z are on Snapchat. Only 5% describe themselves as impulsive shoppers. A...

Traditional ROI is broken. If you're still measuring success with quarterly numbers and like-for-like sales, you're flying blind into the next decade of retail. In this episode, host Natalie Berg is joined by Martin Newman — "The Consumer Champion", author of ROI Reimagined , and a 40-year retail ve...

This CFO doesn't care about ROI. Instead, Vineta Bajaj (Holland & Barrett CFO) believes we should be asking: How will the customer's life change? Will they get a better assortment? Will they get better pricing? Will they get dynamic pricing? Will they get better personalization? If I invest this...

While major chains struggle with closures and declining foot traffic, one category is quietly thriving: recommerce. And at the center of it is a surprising advantage - physical stores. In this episode of Retail Disrupted, retail analyst Natalie Berg sits down with Stephen Preuss, Co-Founder and CEO ...

Millions of people are already shopping with AI. It's rewiring how customers discover, browse, and buy products - and we're really just getting started. Deann Evans, Shopify's Managing Director, EMEA, joins Natalie Berg to share how Shopify is building AI into the fabric of commerce and what that me...

What does "luxury" mean when your brand is over 300 years old, your customers span Gen Z to Royal Households, and your products have to delight both online and in-store? In this Retail Disrupted episode, Fortnum & Mason's Director of Buying for Hampers, Fashion, Beauty & Home, Jo Newton, lif...

What happens when a major retailer hands the reins to AI? In this episode, Natalie Berg is joined by Simon Ellis, Head of AI Transformation and Enterprise Architecture at Pets at Home, to unpack how AI is quietly reshaping the way we shop – from loyalty and personalisation to agentic shopping and AI...

On this episode, Natalie Berg welcomes Tim Payne, Managing Director of Charles Clinkard, a leading UK independent footwear retailer with over a century of heritage. Join us as Tim shares invaluable insights from the frontlines of retail, detailing Charles Clinkard's remarkable evolution from a 97% i...

Delivery isn't a back-end operation anymore – it's a frontline customer experience. In this episode of Retail Disrupted, we unpack the psychology of delivery and why retailers are now held responsible for every knock, delay and "Sorry we missed you" card. District Marketing Director Morgan Rivers (U...