This CFO Doesn't Care About ROI — Here's Why She's Right
Retail DisruptedMarch 25, 202600:37:00

This CFO Doesn't Care About ROI — Here's Why She's Right

THE FUTURE OF SHOPPING — What does a CFO who rejects ROI know that most retailers don't?

Vineta Bajaj is CFO at Holland & Barrett, one of the world's leading health and wellness retailers. Before H&B, she held senior finance roles at Ocado and Rohlik Group, which means she's seen online grocery economics from every angle.

In this episode, she challenges some of the most sacred assumptions in retail finance, shares how H&B is building for four generations of shoppers at once, and makes the case for why "boring AI" will outperform every flashy dashboard in your boardroom.

CHAPTERS
1:40 From Ocado to Holland & Barrett
4:25 Vineta's Leadership Playbook: Voice, Authenticity & Meritocracy
13:59 E-Commerce Economics: The Phased Fulfillment Model
19:59 Unit Economics & The Quick Commerce Dilemma
25:29 Why Retail Leaders Need to be on TikTok
27:26 Holland & Barrett's Omnichannel Build-Out
29:48 Why ROI Is "Fake" (And What to Measure Instead)
34:00 Boring AI Is the Real Competitive Edge

For retail leaders navigating the next phase of omnichannel, AI, and e-commerce profitability — this one's essential.

🎙️ Hosted by Natalie Berg — retail analyst, founder of NBK Retail, elected member of the KPMG Retail Think Tank, and co-author of Amazon: How the World's Most Relentless Retailer Will Continue to Revolutionize Commerce.

📌 Subscribe for weekly retail intelligence from the frontlines of the industry.

#RetailStrategy
#HollandAndBarrett
#CFO
#GroceryEcommerce
#RetailAI
#FutureOfRetail
#RetailLeadership
#DigitalTransformation
#OmnichannelRetail
#RetailDisrupted
holland and barrett, retail transformation, digital transformation, CFO leadership, grocery ecommerce,
Follow the podcast
Follow Natalie

© 2024. All Rights Reserved.