The promise of quick commerce was speed. But the real battle is bigger: migrating the entire weekly shop online — and it's already happening faster in Bangladesh and Pakistan than in Europe.
In this episode, Natalie Berg speaks with Giuseppe Randazzo, Chief International Officer for Foodora, Foodpanda, and Yemeksepeti - owned by Delivery Hero which operates in around 65 countries across four continents, with a mission to deliver anything, straight to your door.
Together, Giuseppe and Natalie map the next decade of quick commerce: from food and groceries to health, beauty, and pets; and from search bars to AI agents that predict your next order before you make it.
What retail leaders need to hear:
→ Why developing markets have leapfrogged traditional e-commerce entirely
→ The shift from "wow factor" 15-min delivery to solving daily, weekly, and monthly shopping missions
→ How Foodora's exclusive partnership with Billa (Austria) is a blueprint for retail's future go-to-market
→ Robot delivery, anticipatory commerce, and why "quick commerce" may soon just be called "commerce"
→ The ecosystem play: why 1+1 = 3 when platforms partner strategically (ie. Klarna, Spotify)
🎙 Hosted by Natalie Berg — retail analyst, founder of NBK Retail, and co-author of Amazon: How the World's Most Relentless Retailer Will Continue to Revolutionize Commerce.
CHAPTERS
00:00 Cold Open: The 15-Minute Delivery Myth
01:45 What Is Foodora?
03:35 Global Markets: Where Quick Commerce Is Winning
06:37 Customer Priorities: Convenience, Choice & Affordability
09:07 Speed & Service as Competitive Advantage
11:09 Category Expansion: Beyond Food
15:15 How Shopping Missions Changed Post-COVID
18:58 Robots & Tech: The Starship Partnership
20:54 From Reactive to Anticipatory Commerce
25:14 Partnership Strategy: Foodora Pro
28:12 The Future: When Quick Commerce Becomes Commerce
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