Name: Why Gen Z Is Actually Going Back to Stores
Uploaded: 2026-04-16T15:48:22.000Z
Duration: 55
Description: The biggest misconception in retail? That Gen Z has abandoned the shop floor. Snapchat's Head of Retail Rachel Levy on why the brands winning right now are...

The biggest misconception in retail? That Gen Z has abandoned the shop floor. Snapchat's Head of Retail Rachel Levy on why the brands winning right now are those bridging digital discovery with physical experience.

Check out the full episode for more insights on Snapchat's retail strategy, Gen Z, and social commerce.

#PhygitalRetail #RetailStrategy #FutureOfRetail #OmnichannelRetail #RetailInnovation

Omnichannel Retail, phygital retail, seamless retail, retail store experience, physical retail strategy,

Why Gen Z Is Actually Going Back to Stores

Follow the podcast

Follow Natalie