Marketplaces are the New E-Commerce
Retail DisruptedNovember 26, 202400:44:55

Marketplaces are the New E-Commerce

Marc Vicente, Group Digital Director at Kingfisher, joins Natalie for a comprehensive discussion around e-commerce, AI, marketplaces, retail media, and more.


They explore:


• Why omnichannel retailers are now embracing the marketplace model

• The role of physical stores in e-commerce

• Innovative partnerships: Deliveroo and the importance of speed

• The significance of Black Friday for Kingfisher and why it starts earlier every year

• Retail media: monetizing the marketplace and understanding the 3 stages of retail media implementation

• From chatbots to personalized recommendations and visual search, how is Kingfisher enhancing the customer experience with AI?

• The future of retail: what is Marc most excited about for 2025 and beyond?


Marc’s bio:


Marc leads the digital transformation and oversees the strategy and operations at one of the largest home improvement retailers in Europe – which has 82,000 colleagues across 2,000 stores in eight European countries, and a number of retail banners including B&Q, Screwfix and Castorama. Before Kingfisher, Marc spent 15 years delivering disruptive technology-based growth in senior international roles such as Chief Operating Officer and Executive Officer at Rakuten Europe and Chief Operating Officer at Cdiscount.com, the French e-commerce leader.


Connect with Marc on LinkedIn (https://www.linkedin.com/in/marcvicente/)
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