What do cowboy boots, QR codes and AI have in common?
Retail DisruptedApril 03, 202500:01:40

What do cowboy boots, QR codes and AI have in common?

They’re some of the biggest trends shaping the bridal industry, according to @davidsbridal CEO Kelly Cook!

In this episode of @retaildisrupted, Kelly joins Natalie Berg to discuss how David’s Bridal is embarking on the biggest shift in its 75-year history, transitioning from a legacy bridal retailer to becoming a tech-powered retail, AI, and media powerhouse.

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