Consumers want the story behind the brand, says Matt Hopkins, Founder of IND!E
Retail DisruptedJanuary 30, 202500:00:45

Consumers want the story behind the brand, says Matt Hopkins, Founder of IND!E

Matt Hopkins, Founder of IND!E, joins Natalie to discuss the evolution of pop-up shops, the role of small and medium-sized enterprise (SME) brands in driving innovation, and the significance of storytelling in retail.

Check out the full episode:
- Retail Disrupted: https://retaildisrupted.com/episode/powering-the-pop-ups
- YouTube (audio): https://youtu.be/WM6dU5JSE5g?si=uQdYYC7Yy7O7pCkJ
- Or wherever you get your podcasts.

Visit IND!E: https://www.popupindie.com/
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